Attacks the frame
Relabeling
An ugly thing gets a pleasant name.
The first tell
You feel reassured. That feeling arrives before you can name the move.
What it sounds like
A company announces a rightsizing initiative. It means layoffs.
Say back
In plain words, what happens and to whom?
If they push
We prefer not to use negative language.
Then use numbers. How many jobs?
How this family is disarmed
Reject the premise and restate it in your own terms.
Paid
See it in dating and at work
Context packs show this tactic in the settings where it does the most damage, and let you drill it against a timer.