Attacks your time
Sunk cost pressure
What you've already spent is used to keep you spending.
The first tell
You feel too far in to stop. That feeling arrives before you can name the move.
What it sounds like
A course seller says: You've done three modules. Quitting now wastes everything you paid.
Say back
That money is spent either way. I'm deciding about the next payment.
If they push
So you're a quitter.
I stop paying when it stops being worth it.
How this family is disarmed
Slow down. A good offer survives a day.
Paid
See it in dating and at work
Context packs show this tactic in the settings where it does the most damage, and let you drill it against a timer.